360 Degree Feedback



Since US military introduced 360 degree surveys to evaluate staff performance in the early 1940’s, business from all sectors have began to recognise the long term strategic benefits of this extremely powerful staff communication method. Fortunately the technology available to conduct 360 degree survey has come a long way.


360 Degree feedback the smart way

Previously gathering, collating and analysing data from very few staff would be an expensive, timely and error prone process. PulseEFM simplifies the process of 360 degree feedback allowing an organization with 30,000 staff to distribute, collate and analyze results literally in minutes (or as quickly as your staff respond!)

Extending the benefits of a 360 Degree Survey

360 Degree Feedback surveys are often only considered in the context of performance appraisal and staff development but a well planned 360 degree feedback system provides several strategic benefits:

  • Provide staff with a greater awareness of their position in the business
  • Provide staff with an awareness of their impact on those around them
  • Identify relationship strengths and weaknesses
  • Provide a means of feedback on the performance of senior management
  • Reinforce critical business competencies to staff
  • Provides staff with a means of being heard
  • Provides insight into how staff training methods can be improved
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    Why its critical to conduct a 360 degree survey

    Recent research by Arizona State University has linked improvements in overall employee job satisfaction and engagement to organisations conducting 360 degree surveys. Researcher’s hypothesized employees felt their leaders had a greater concern for their well being and development. The employees also had reduced intent to leave after the surveys were conducted. Brett, Joan. "360 Degree Feedback to Leaders." Group and Organization Management 31(2006): 578-600

    What is 360 Degree Feedback?

    360 degree feedback surveys (also known as multi-source assessment and multi rater feedback) serve as a powerful tool in measuring employee performance, identifying staff relationship strengths and weakness and provide an excellent means of accurately gauging the impact of long term business changes. 360 degree feedback gathers input from all staff (360 degrees) surrounding a staff member and may include; peers, management, sub ordinates as well as self assessment.